diff --git a/README.md b/README.md
index 31e285607..b7818dd0a 100644
--- a/README.md
+++ b/README.md
@@ -18,13 +18,17 @@ From getting up and running, to advanced configuration, to how to scale Talk, ou
 
 Learn more about Talk, including a deep dive into features for commenters and moderators, and FAQs in our [Talk Product Guide](https:/docs.coralproject.net/talk/how-talk-works).
 
-## Relevant Links
+## Pre-Launch Guide
 
+You’ve installed Talk on your server, and you’re preparing to launch it on your site. The real community work starts now, before you go live. You have a unique opportunity pre-launch to set your community up for success. Read our [Talk Community Guide](https://blog.coralproject.net/youve-installed-talk-now-what/).
+
+## More Resources
+
+- [Talk Product Roadmap](https://www.pivotaltracker.com/n/projects/1863625)
 - [Our Blog](https://blog.coralproject.net/)
 - [Community Forums](https://community.coralproject.net/)
 - [Community Guides for Journalism](https://guides.coralproject.net/)
 - [More About Us](https://coralproject.net/)
-- [Talk Roadmap](https://www.pivotaltracker.com/n/projects/1863625)
 
 ## End-to-End Testing